Editorial Standards

1. Who writes and checks this site

Our editorial team writes everything here and checks the technical details, drawing on our work serving Austin since 2001. We sign our work as a team. And we don't make up a named expert or a fake reviewer. We work to check any credential, license, or certification before this site mentions it. If we haven't checked it, our habit is to leave it off.

2. What we count as proof

We use four kinds of information, and we work to make it plain which one you're reading:

• Our own work. What we've learned on past jobs about scope, slab condition, prep, and product.
• Manufacturer guidance. Product instructions and data sheets, which we review before we repeat them here. The maker's current version is the one that counts.
• General trade practice. Standards most installers follow for prep, testing, and putting the product down.
• Estimates and ranges. We mark them as estimates and tell you what pushes them up or down.

3. How we talk about cost

Looking for one flat price per square foot? We don't post one, since nobody can price a floor well before seeing the slab. We build each quote from your actual project: square footage, removal, prep, repairs, the products used, sealer coats, access, and any minimum charge. Cost figures on this site are general. Your written proposal sets your actual price. A handful of jobs isn't an Austin market average, and we won't call it one.

4. About the images

The illustrations on this site show what a type of finish can look like. They aren't photos of jobs we finished, they don't prove we did local work, and they aren't color samples. For a real color, ask for a test area on your own slab. A photo shows one of our jobs only when its caption or the projects page says so. Treat the rest as illustrations. As a rule, we ask the customer before posting a job photo and keep private details out.

5. Reviews and testimonials

Our rule is to post reviews only from real customers who've okayed the wording. We don't write made up testimonials. We won't show an overall star rating until there's a real source we can check.

6. Getting the technical details right

We're firm about these points, since getting them wrong costs you money. Stain, dye, paint, sealer, and color mixed into the concrete are all different things. Polishing means grinding the concrete itself, not adding a glossy sealer. Water based stain can still come out uneven. An overlay won't fix structural problems, so a slab that's cracking from movement needs that cause fixed first. How a floor holds up depends on the real product, the slab underneath, and how you use it, not on the name on the can.

7. What we won't commit to

• An exact color match to a paint chip, a sample photo, or another floor.
• One resealing schedule that fits every floor.
• That a decorative finish will fix structural problems.
• Fixed response times, or dates we haven't confirmed we can meet.
• Work in an area we haven't confirmed we cover.

8. How we fix mistakes

Our guides show the date they went up, and an updated date after a real change. We work to keep information accurate and current, but products, prices, and practices can change. When we find a mistake, the plan is to correct the page and any related advice instead of quietly deleting it. If something here looks wrong to you, tell us through the contact form and we'll look into it.

9. The code search engines read

The code we add for search engines (it's called schema markup) is meant to describe only things you can find on this site. We tag ratings, reviews, prices, or credentials in that code only when they're on the page and we can back them up. If you spot a tag that doesn't match the page, let us know through the contact form.